Desert Southwestern Adobe — 12-Item Brand Kit

$14.00

Meet Desert Southwestern Adobe, your complete visual identity kit rooted in the slow, sun-warmed world of the high desert Southwest. Think crumbling adobe walls, hand-thrown clay vessels, kiln-fired terracotta, and the long afternoon light that rakes across a coiled pot or Navajo-inspired weave. This is Santa Fe calm bottled into a brand system. Inside you'll find an 18-piece scrapbook asset kit featuring four dip-pen botanical icons (saguaro, clay vessel, geometric sun, woven diamond), three decorative stickers (prickly pear, turquoise pendant, adobe arch), a hero-atmosphere cover, and an agave-leaf shape container. The pack also includes the full 8-color palette JSON anchored by Adobe Kiln and Sun Bleached Linen, a complete typography spec pairing Fraunces with Onest and Caveat, a DESIGN.md rules file, and an 8-page primer PDF with a full moodboard prose guide. Built for home decor brands, jewelry makers, Etsy sellers, and solo designers who want their visuals to feel grounded and artisanal. Launch a product line of hand-thrown ceramic mugs, style a turquoise pendant collection, or build a Substack that smells like dried botanicals and warm desert stone. Note about how this pack works. This is a direction kit, not a stock pack. When you use it with an AI design tool like Claude Design, the AI treats the palette, typography, and asset styles as creative direction and generates new on-brand output for your specific request. The icons, stickers, and images the AI produces will not match the reference files exactly, because the AI recreates them for your context. All the reference asset files are also included in the pack itself for manual use in Canva, Figma, or Illustrator. ——— What's included (12 items): • 9 vector brand assets — 4 icons, 3 stickers, 1 hero/cover texture, 1 decorative frame — each delivered as both SVG and PNG • Color palette — full hex codes with roles (palette.json) • Typography system — font pairings + hierarchy (typography.json) • Brand primer — a PDF guide to using the kit Also includes a README and license. Note: The mood board images shown in this listing illustrate the kit's aesthetic direction and are NOT included in the download.

What's included: 6 gallery images and brand kit files.