Lana Coquette Americana — 12-Item Brand Kit

$14.00

Meet Lana Coquette Americana, a brand kit built entirely inside the sad-girl, vintage-Americana dreamworld of early-2010s Lana Del Rey, flower crowns going soft in the summer heat, lipstick faded to a ghost of itself. It's 35mm film left in a hot glove compartment. It's a highway at dusk when the sky turns that particular bruised rose-violet and you feel everything at once. Inside you'll find an 18-piece scrapbook asset kit, a full palette JSON anchored by Faded Lipstick and Dried Wildflower, a typography spec pairing Cormorant Garamond with Manrope and a Dancing Script accent, a DESIGN.md rules file, an 8-page primer PDF, and moodboard prose that reads like a love letter written in the margins of a diary. This kit is for the solo designer, the Substack essayist, the Etsy seller pressing dried roses into resin, the small brand owner who wants every post to feel like a forgotten photograph. Use it to build a Substack header that stops the scroll, a product listing that makes someone feel seen, or a brand identity that carries genuine emotional weight. It's romantic, a little tragic, and completely yours. Note about how this pack works. This is a direction kit, not a stock pack. When you use it with an AI design tool like Claude Design, the AI treats the palette, typography, and asset styles as creative direction and generates new on-brand output for your specific request. The icons, stickers, and images the AI produces will not match the reference files exactly, because the AI recreates them for your context. All the reference asset files are also included in the pack itself for manual use in Canva, Figma, or Illustrator. ——— What's included (12 items): • 9 vector brand assets — 4 icons, 3 stickers, 1 hero/cover texture, 1 decorative frame — each delivered as both SVG and PNG • Color palette — full hex codes with roles (palette.json) • Typography system — font pairings + hierarchy (typography.json) • Brand primer — a PDF guide to using the kit Also includes a README and license. Note: The mood board images shown in this listing illustrate the kit's aesthetic direction and are NOT included in the download.

What's included: 6 gallery images and brand kit files.